The seven-seat crossover features a fresh design language and a new brand identity that Skoda said will better help differentiate it from rivals and other Volkswagen Group brands.

Volkswagen Group CEO Herbert Diess visited Škoda station in Munich. Škoda boss Thomas Schaefer presented him new Enyaq Coupé iV.  

Škoda Auto, the automaker from Mladá Boleslav, has faced a shortage of chips as part of its bulk equipment in its cars. This could lead to interruptions or cuts to production of some models, said Martina Gillichová, a spokeswoman for Škoda Auto, last week.

Skoda’s first battery-powered model based on parent Volkswagen Group’s MEB electric platform will be called the Enyaq.

Russia’s new-car sales fell 5.2 percent in October to 152,057, the Association of European Businesses (AEB) said in a statement.

Skoda’s new Octavia compact model will come with plug-in hybrid and mild-hybrid versions. The compact car is Skoda’s best-selling model globally and offers the widest range of drivetrains and body styles in the brand’s lineup.

Skoda has sought to reassure its employees after reports suggested that its owner, Volkswagen Group, is considering repositioning the brand downward to compete with low-cost marques such as Renault’s Dacia.

Skoda expects annual sales of 15,000 units for the Superb plug-in hybrid. Key markets for the midsize model will be Germany,the UK, Sweden and the Czech Republic

ŠKODA AUTO DigiLab launches an eScooter sharing service, BeRider, in Prague. BeRider is now beginning its pilot phase.

Skoda is close to choosing the location for a new factory with Serbia emerging as the favorite. Speculation about the plant’s location has been intense since Skoda’s parent, VW Group, said it wanted to build factory in eastern Europe, with Skoda likely to take the lead.

Trade unions at Volkswagen Group’s Czech unit Skoda oppose any idea of moving some of the production of its flagship Superb sedan to German plants.

Škoda made a strong start to the second half of the year, delivering 99,700 vehicles to customers worldwide in July, and exceeding last year’s car deliveries by 14.6%. Alongside Europe (+15.7%), ŠKODA made considerable gains in Russia (+24.7%), China (+13.9%) and India (+12.7%).

ŠKODA AUTO has awarded its international marketing communication account to a collaboration between the agencies OPTIMIST and thjnk. They entered the competitive tender process together and were convincing with their pitch.

Geraint Thomas celebrated his first Tour de France victory on Sunday with 3,351 km under his belt and the trophy designed by ŠKODA Design in his hands.

The Volkswagen Group is making its biggest bet yet in India after announcing that its Skoda brand will spend 1 billion euros ($1.16 billion) in the country developing and building new models both for Skoda and the other VW brands.

Sweden has won the 82nd World Championship held by the International Ice Hockey Federation (IIHF). After an outstanding performance, Patrick Kane from the USA was voted the Most Valuable Player (MVP).

Students from the ŠKODA AUTO Vocational School have demonstrated their design skills this year too. The trainees’ concept car, an open-top ŠKODA KAROQ, is based on the production version of the compact SUV.

Marc-Andreas Brinkmann is the new Head of Marketing at ŠKODA AUTO. The 43-year-old has already worked in numerous international leadership roles in marketing and has years of experience in the automotive industry.